In Love with Switzerland

On Tuesday, September 18th, Switzerland Tourism in cooperation with the Embassy of Switzerland in Bangkok hosted the event under the title „#inLOVEwithSWITZERLAND” at Siam Paragon, showcasing a rolling 6 by 2.5 meter “SwitzerBall” sculpture, designed by Charles Morgan. The innovative SwitzerBall can take visitors on a virtual journey to most of the major tourist destinations in Switzerland in just 4 minutes. The event attracted more than 5,000 visitors during 6-day period from 18th to 23rd of September and highlighted many offerings of Switzerland as a prime destination to visit and travel. The CEO of Switzerland Tourism, Mr. Martin Nydegger, welcomed visitors and thanked many distinguished guests who joined the opening ceremony. The STCC was well presented by a number of Board Members who are engaged in the Tourism sector. It was a first-class public event, promoting Switzerland as a major tourist destination for Thai travelers and the STCC is proud of supporting Switzerland Tourism in its efforts to attract more Thai people to visit and explore Switzerland. In 2017, over 200,000 overnights, generated by Thai tourists to Switzerland, which represents an increase of 21% from 2016.